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07 / ADVERTISING · BRAND DEVELOPMENT
QUP
Creative Direction / Copywriting · Regular Beans, Inc. · 2025

A Qup is a cup.

But not just any cup. Crystal clear, 100% recyclable, and nothing to hide.

A fun, mischievous brand that loves to do great things with great people... just like you!

Life is short. Fill your Qup.

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